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- V6 Organizer Guide
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V7 Organizer Guide
- Getting Started With b2match: Your Organizer Account
- Getting Started With b2match: Managing Organizers
- Getting Started With b2match: Workspace Management
- Getting Started With b2match: Event Management
- Home Page Editor
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- Participants: Managing participants
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- In-Person Participant Management: Badges
- In-Person Participant Management: Check-In App
- In-Person Participant Management: On-Site Support
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V7 Participant Guide
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V6 Organizer Guide
- Organizer Account
- Managing Organizers
- Workspace Management
- Event Setup
- Configuration
- Website Editor
- Badges
- Registration Settings
- Custom Questions
- Agenda
- Meetings & Matchmaking
- Participants
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- Analytics
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V6 Participant Guide
Understanding Analytics and Reporting
Analytics and reporting tools provide organizers with crucial insights into event performance, including attendee engagement, page views, file downloads, outbound clicks and more. These insights enable data-driven decisions that enhance the overall event experience.
Organizers can make use of these features by connecting Google Analytics and Google Tag Manager with their event through the b2match platform.
How can I connect Google Analytics and Google Tag Manager with my event?
To begin, navigate to the Organizer’s Tool and select Configuration from the left sidebar.
Under the Event Settings section, open the Event Information page.
Scroll to the Analytics & Reporting section, where you will see options to enable and configure both Google Analytics and Google Tag Manager.
Please find the instructions for the set up and all further information in our articles Enabling Google Analytics and Google Tag Manager.
With these configurations in place, your event’s analytics and reporting tools are ready to provide actionable insights.
If you didn't find an answer to your questions, please get in touch with the Support Team here.